Isesengura ryiterambere ryimpapuro zerekana impapuro zerekana inganda

Impapuro zerekana impapuro ni ubwoko bwa POP (Ingingo yo kugura) yerekana igihagararo, kizwi kandi nk'ikarito ikarito ya POP, ni uburyo bushya bwo kugerageza guhindura ibicuruzwa bipakira impapuro mubitangazamakuru byamamaza, bigira ingaruka zitaziguye ku kugurisha ibicuruzwa.Duhereye ku mikorere, ibyerekanwe byerekanwe bigomba kwibanda ku ruhererekane rw'ibikorwa bya psychologiya nko kwita, inyungu, kwifuza, no kwibuka abakiriya mbere yo kugura ibicuruzwa.Usibye gukoresha ibikoresho byo gushushanya nkibishushanyo, amabara, inyandiko hamwe nuburyo bwo kwerekana imikorere yamamaza POP, igomba kandi kuba yujuje imirimo yo kwerekana ibicuruzwa, gutanga amakuru no kugurisha ibicuruzwa, kandi igomba kuba ifite imiterere yihariye nuburyo bwo gushushanya.Kubwibyo, nkimwe mubyerekezo byiterambere byikarito yongerewe ibicuruzwa, amakariso yerekana ni ugukoresha byuzuye inyungu zidasanzwe zamakarito kugirango uhuze imikorere yimikorere yabasimbuye cyangwa urenze imikorere yimikorere yabasimbuye, kandi ushireho imikorere ihanitse. gutsindira abakiriya.

Imikoreshereze yerekana ibicuruzwa byiganje mu Burayi no muri Amerika mu minsi ya mbere, kandi yakoreshwaga cyane mu biribwa, imiti ya buri munsi, ibikoresho byo mu rugo, vino n'inganda.Ihuriro mpuzamahanga ry’amashyirahamwe ya POP rifite amateka yimyaka irenga 30.Ifite amashami n'amashami mu bice byinshi by'isi, ariko muri Aziya, kuri ubu ifite ishami mu Buhinde.Amasosiyete menshi apakira ibicuruzwa mu Burayi no muri Amerika yemeza ko mu gukora ibicuruzwa byerekana ibicuruzwa, urwego rwa tekiniki rw’uruganda hamwe n’ubushobozi bwo kugurisha uruganda rushobora kunozwa, bityo hakaba hari abakoresha benshi n’abakora ibicuruzwa.Mu Buyapani, Uburayi na Amerika ndetse no mu bindi bihugu, hamwe n’iterambere ry’ubukungu ryihuse, cyane cyane ijwi ryiyongera ry’ibidukikije, ibyuma byerekana amakarito yerekana amakarito bigenda bisimbuza buhoro buhoro ubundi bwoko bwa POP yerekana, kandi bizwi cyane ku isoko ry’igurisha rya terefone.Ni ukubera ko: Ibihugu byabanyaburayi n’Amerika by’abaguzi bifite ibyiringiro byo hasi mu kwamamaza kuri TV.Muri Amerika, abareba televiziyo barashobora gushungura amatangazo yamamaza kuri TV bagahitamo kutareba amatangazo, bityo ubucuruzi bwinshi bwo mu mahanga ntibukoresha amatangazo ya TV nk'uburyo nyamukuru bwo kwamamaza.Kubijyanye no kugurisha itumanaho, biha agaciro kanini uruhare rwa POP yerekana, kandi bagakoresha ibyerekanwa bitandukanye kugirango bazamuke muri supermarkets na hypermarkets.

Ibiciro byabakozi mubihugu byamahanga ni byinshi cyane, kandi ntibakunze guha akazi abakozi bashinzwe kuzamura ibicuruzwa kugirango bakore ibikorwa byo kwamamaza ibicuruzwa muri supermarket.Bahisemo kureka ibyerekanwa, bifite poropagande yamamaza nkuwitwara siporo, ikora nkumugurisha ucecetse, bigatuma abaguzi bacira imanza ubwabo, ntabwo bivuye muri Indocrination yabaturutse hanze bahitamo ibicuruzwa byabo.

Ibihugu byateye imbere mu Burayi no muri Amerika bifite ubumenyi bukomeye bwo kurengera ibidukikije, kandi ibicuruzwa byerekana ibicuruzwa ni ibidukikije byangiza ibidukikije.Gukoresha ibishusho byerekana neza bifasha kuvugurura umutungo no gutunganya neza, bityo bikundwa nabaguzi.Muri icyo gihe, guverinoma izita kuri politiki zimwe na zimwe mu gukoresha ibicuruzwa bitangiza ibidukikije kandi bizigama ingufu, nk'inkunga y'amafaranga, imisoro, n'ibindi.